Kate Shifman

Kate Shifman

Marketer &

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Kate is a social media marketer, teller of stories, and supporter of all things sustainability.

She works on creating meaningful connections between people and brands.

Kate's blog, Solar In The City, offers practical advice on ways to live a more sustainable life utilizing technology to lighten out footprint on the planet.

Kate has been involved in photography for over 20 years covering Fashion, Architecture, and Fine Art. She is particularly interested in the ways we leave our marks on our surroundings, including street art and #urbex.


Kate is an independent marketing consultant helping brands reach their goals across digital and social channels.

In her previous roles Kate spearheaded paid search and social initiatives for brands such as Procter & Gamble, ABC Family/Freeform Network, Food Network, Memorial Sloan Kettering, RCN Telecom, El Rey Network, Movado, Hertz Car Sales, and many more.

The diversity of Kate's client roster allows her to adapt her skillset to each new vertical and drive performance whether the goal is branding or direct response, tailoring tactics to each client.

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