My simple yet comprehensive offering is aimed at growing your brand while saving you time and resources. Wave goodbye to agency red tape and weeks-long email chains and HELLO to bespoke attention and nimble execution.  
A typical campaign can be ideated and launched between 24hrs and 1 week allowing your brand to be nimble, taking advantage of real time trends and opportunities.

Campaign // Discovery  

  • Needs, Goals, KPIs

  • Existing media overview (email, organic, SEO, OOH, PR)

  • Budget and Creative resources 

  • Tracking preferences (Google Analytics, DCM, Hubspot, platform specific)

Campaign // Development 

  • Industry and audience research 

  • Targeting development

  • Holistic alignment with existing and planned activity

  • Reach & Frequency estimates

  • Platform, budget, and flight recommendation

  • Third party partner recommendation 

  • Campaign objective strategy

  • Media plan delivery

  • Creative and messaging recommendation

Campaign // Management

  • Multi-platform campaign creation

  • Tracking setup 

  • Campaign management 

  • Daily monitoring

  • 3x week budget and goal pacing

  • Dashboard set up for easy on-demand client access 

  • A/B Testing and optimization

  • Regular testing of new tools, creative formats, and platforms tied to business results

Campaign // Analytics

  • Campaign weekly reporting and insights

  • Post-campaign wrap-up reports with actionable learnings for future campaigns

  • Bird’s eye view of learnings gleaned via the campaign on brand as a whole: 

    • Were new audiences discovered?

    • Can creative insights inform holistic brand messaging? 

    • Platform and device trends

    • Competitive insights

 

Ongoing // Support

  • Brand, industry, and competitive analysis check-ins

  • Thought leadership 

  • Platform updates and opportunities